#Que es el sap 2000 wikipedia software
In parallel to the new focus for stand-alone SAP CRM, SAP continued to invest in the embedded CRM scenarios as part of its ERP software in 2005. The initial release of "SAP CRM" 2.0 had been pushed by the acquisition of the German salesforce automation specialist Kiefer & Veittinger with its "Mobile Sales" application. SAP offered its first stand-alone CRM software in 2000. Pricing, tax and billing including credit management.Pre-sales actions for inquiry, activities and quotation management.Customer management and Product catalog (MM).The "Sales and Distribution" (SD) module of SAP R/3 ERP covered functionalities for: SAP started working on CRM related capabilities in the early 1990s as embedded CRM modules of the SAP R/3 ERP. SAP Billing and Revenue Management (On Premises and formerly known as SAP BRIM or Hybris Billing).SAP Subscription Billing (formerly known as Hybris Revenue Cloud).SAP CRM Interaction Center (On Premises).SAP Customer Engagement Center (formerly known as Hybris Service Engagement Center).SAP Service Cloud (formerly known as Cloud for Service or C4S).SAP Sales Cloud (formerly known as Cloud for Sales or C4C).SAP Commerce Cloud (acquired and formerly known as Hybris Commerce).SAP Marketing Cloud (formerly known as SAP Hybris Marketing).SAP Customer Data Cloud (acquired and formerly known as Gigya).SAP offers a variety of (partially acquired) applications:
SAP has consolidated its CRM applications under the terms " Customer Engagement and Commerce" ( CEC) and since 2018 under " Customer Experience" ( CX). Still SAP CRM is being used by thousands of companies and there are according to SAP no plans to sunset the product. In a bid to be more competitive and future focused, SAP has been shifting towards cloud based CRM applications since 2011 rather than traditional on-premises software. After the acquisition of Hybris in 2013, SAP has gradually realigned their CRM strategy mainly to take on the market leader which is a cloud-based software.